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Hill Country Lobos Sign Z'Tejas as Official Title Sponsor

By Lobos Staff, 05/11/24, 10:30AM CDT



Hill Country Lobos Announce Z'Tejas as Founding Title Sponsor, Kicking Off a Winning Partnership

[Kyle, Texas] – [May 11th, 2024] –Hill Country Lobos, a pre-professional club with a nearly 30-year legacy of promoting equity for its players through sport and community integration, are thrilled to announce Z'Tejas as their founding title sponsor for their inaugural season in USL League Two. This exciting partnership marks a new dawn that enhances the Lobos' mission - that brings passion, football, and flavor.

"We are incredibly proud to welcome Z'Tejas to the Hill Country Lobos family as our founding title sponsor," said David Walding, Founder & GM of Hill Country Lobos. "Z'Tejas shares our passion for fostering a vibrant community and supporting local sports & aspiring athletes. This partnership allows us to amplify our efforts on and off the field, creating even more impactful programs for our players and engaging experiences for our fans."

The multifaceted agreement positions Z'Tejas prominently through all activations, most prominently the “Z” logo adorning the front of the Hill Country Lobos jerseys throughout the season. Additionally, fans can look forward to several community events hosted at Z'Tejas' Kyle location, offering unique opportunities to connect with the team and fellow supporters. Game days will be even more exciting, with Z'Tejas sponsoring halftime competitions and exclusively supplying concessions, ensuring a delicious experience for all attendees.

“Robby’s quick interest and determination for Z’Tejas to become a vital part of Hill Country Lobos’ success on and off the pitch was a huge part of having an efficient and effective partnership from the start,” Said Antoine Furet, Growth & Development Strategist. “I couldn’t be more excited to welcome such a historic Central Texas staple!”

"We're thrilled to have Z’Tejas join our team as the Founding Title Sponsor," said Oran Lopez Reed, Co-Founder & VP of Strategy of Hill Country Lobos. "Their dedication to supporting their local communities reflects the same passion that has driven this club for 30 years. This partnership feels like the catalyst needed to drive an impact we’ve wanted to make so urgently. That is to give people incredible entertainment while providing opportunities for our players they might not have had anywhere else."

"As an avid athlete throughout my life, I understand the dedication and passion that drives both on and off the field,” said Robby Nethercut, COO at Z'Tejas. “This collaboration embodies our commitment to championing community and fostering a winning culture, where every dish and every game is a testament to our shared values of excellence, teamwork, and relentless pursuit of greatness."

"Reflecting on our partnership with the Hill Country Lobos, I'm reminded of the deep meaning behind the word 'Tejas'—friendship. This collaboration isn't just about culinary innovation or athletic prowess; it's about fostering genuine connections within our community. I'm excited to embark on this journey, creating enduring memories alongside the Hill Country Lobos, as we welcome guests to share in our shared spirit of camaraderie and hospitality."

Beyond game days, Lobos jerseys and tickets will be available for purchase at multiple Z'Tejas locations, further fostering brand visibility and fan engagement.

About Hill Country Lobos

The Hill Country Lobos are a professional soccer team competing in USL League Two. For nearly 30 years, the club has been dedicated to providing a high-level playing experience for aspiring professional players while fostering a love for the game within the community. The Lobos are committed to creating opportunities for players from diverse backgrounds and building a network of community partners to amplify this mission.

About Z'Tejas

Z'Tejas is a beloved local restaurant chain serving authentic, made-from-scratch Tex-Mex cuisine. With a focus on fresh ingredients and warm hospitality, Z'Tejas offers a welcoming environment for families and friends to gather and enjoy a delicious meal.


Oran Lopez Reed

Co-Founder, VP of Strategy

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